Mayfair BabesNo. 07 · p. 54
Issue No. 07p. 54 · Archetypes£400 /H

Archetypes: twelve ways to read the issue, every one of them fact checked

Glossy magazines have always sorted their cover stars into types, and readers have always pretended not to enjoy it. We confess to enjoying it. The twenty-eight women in The Women are filed here into twelve archetypes, and each one rests on something you could confirm across a dinner table: the colour of her hair, the shape of her silhouette, the chapter of adult life she is in. No guesswork, no flattery and no rankings.

Use the archetypes as a faster route to a name, never as a substitute for her profile. One woman can sit in three of them at once, so a familiar face on a second page means the filing is honest, not that the issue is running thin.

  • 12Archetypes
  • 28Covers in this issue
  • £400/HFrom, the first hour
  • 18+Adults only
Archetypes · 12

Find your archetype

The line-up sorted by facts alone: shade, silhouette and age band. Open any tile for the covers it holds.

Part one

Four shades, from gold to copper

Hair is the quickest archetype to read. Blondes holds four women, brunettes is the biggest spread in the issue at fifteen, raven haired gathers six in true black and auburn and red keeps the rarest colouring to three. We describe each shade as it looks in daylight, before a restaurant lamp has had its say.

Part two

Five silhouettes, in a stylist's vocabulary

Silhouette is where too many agencies reach for the wrong words, so ours stay plain and kind. Petite is a neat, fine frame; statuesque starts at 172 cm; curvaceous is the classic hourglass; slim and slender is a long, narrow line; toned and athletic belongs to the women whose sport shows in their posture. Heights come from the women themselves and are confirmed at the same meeting where we see their ID.

Part three

Three chapters of adult life

The age archetypes describe a stage of life and the manner that tends to come with it, never a number to chase. Each chapter, whether early twenties, late twenties or thirties and beyond, opens with a note on how that stage of life shows at a table. Every woman in the issue is an adult whose age we have verified in person, and every page is written for adult readers.

Part four

The price stays on the same page

An archetype changes who knocks on the door, never what the evening costs. Every first hour is £400, the longer formats are itemised on the rates page, and the money is paid to the woman you booked, in person, at the door. Prefer to describe the evening instead of browsing? The booking page shows the single line Bella needs on WhatsApp or Telegram.

Found your cover star?

Ask for her by name, or let us choose.

Mention a favourite or describe the mood of the evening. Bella comes back with who is free, the fee and an arrival time.